He says health means different things to different consumers. While dealing only with funding the actual event, we are missing the opportunity to prevent, eliminate or defer the actual event by offering wellness benefits.
Therefore, we help by giving access to healthcare as well as health financing. Wellness could include fitness, nutrition, coaching, mental health, etc. By providing better access to healthcare facilities, we can empower consumers to have better health. And our products also provide 30%, of the consumer’s premium, back for better health behaviour.
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