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Phoenix Rising: Maverick CEO Bruce Linton on Leadership, Grit, and Reinvention

Phoenix Rising: Maverick CEO Bruce Linton on Leadership, Grit, and Reinvention What’s it like to build and grow a $9 billion business? Just ask Bruce Linton, founder of Canopy Growth Corporation. Bruce took on a seemingly impossible task—bringing cannabis to the highly regulated, unprepared, and untested North American market—and created an absolute juggernaut of a company, becoming the envy of business leaders everywhere ... until, out of nowhere, he was fired as CEO. But there’s nothing Bruce likes more than a challenge. “I would recommend getting fired as soon as possible,” he said recently, “because you might find so many more opportunities.” Watch out, world—we can’t wait to see which industry Bruce disrupts next.

Video courtesy of Tech Manitoba
Conference: DisruptED 2020

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